IWONA
IWONA
Barcelona · Spain
For this branding project, I crafted the visual identity and packaging design for a cosmetologist in Barcelona. At its heart is the close-up of an old engraving of a woman, her enigmatic gaze subtle yet captivating symbolises themystery of beauty.
The clean black-and-white palette reflects simplicity and elegance, leaving space for subtle details to whisper rather than shout, aligning with the ethos of the cosmetologist’s practice. The packaging complements the identity with clean lines and refined details, offering a luxurious yet understated aesthetic.
- branding, creative direction, graphic design, illustration
For this branding project, I crafted the visual identity and packaging design for a cosmetologist in Barcelona. At its heart is the close-up of an old engraving of a woman, her enigmatic gaze subtle yet captivating symbolises themystery of beauty.
The clean black-and-white palette reflects simplicity and elegance, leaving space for subtle details to whisper rather than shout, aligning with the ethos of the cosmetologist’s practice. The packaging complements the identity with clean lines and refined details, offering a luxurious yet understated aesthetic.
- branding, creative direction, graphic design, illustration